Uthrive Hydration is a premium Australian functional beverage company redefining modern hydration.

Founded by Danny Burnett, a firefighter, fitness coach, and gym owner for over 12 years, Uthrive was born from real-world experience in health, performance, and everyday resilience. Based on the NSW Central Coast, the brand combines clean, 100% natural ingredients with clinically relevant electrolyte levels to support hydration, wellbeing, and recovery.

Each 355ml can delivers 850mg of total electrolytes, including 450mg sodium and 400mg potassium - significantly higher than many ready-to-drink beverages on the market. The lightly carbonated formula provides functional hydration without artificial colours, flavours, or unnecessary additives.

Uthrive is built for people who thrive - from business owners and professionals to athletes and health-conscious consumers who demand more from what they drink. Manufactured in a HACCP-certified facility in Australia, Uthrive is positioned as a premium lifestyle hydration brand with growing national distribution and export ambitions across Asia.

Built to Thrive.

Why work with us

Why Work With Uthrive Hydration

Uthrive Hydration is a premium Australian functional hydration beverage built for modern lifestyles. Designed for people who train, work, build businesses and push themselves daily, Uthrive sits at the intersection of performance and everyday wellbeing.

We are not a traditional sports drink, and we are not a sugary convenience beverage. We are clean, effective hydration - Built to Thrive.

Each 355ml can delivers 850mg of total electrolytes, including 450mg of sodium and 400mg of potassium - up to three times more than many ready-to-drink beverages currently on the market. Our formula contains 100% natural ingredients, with no artificial colours, flavours or unnecessary fillers.

Less ingredients. More hydration.

Our lightly carbonated 355ml sleek can provides strong shelf presence, premium appeal and everyday drinkability - making it suitable for health food retail, independent grocery, gym vending, convenience and export lifestyle markets.

Proven Early Traction

Uthrive is currently stocked in:

• Go Vita

• Independent retailers across Australia

• Gym and vending machine distributors

• Direct retail partnerships nationally

Average repeat velocity is approximately 48 drinks per month per location, demonstrating steady reorder behaviour and consumer acceptance.

Commercially Attractive Structure

Our pricing model is designed to support sustainable growth across the supply chain:

• Recommended Retail Price (RRP): $6.25

• Distributor margin: approximately 30%+

• Retailer margin: approximately 36%+

This structure allows:

• Strong incentive for distribution partners

• Healthy retail margins

• Premium but accessible positioning

• Room for promotional activation

Manufactured in a HACCP-certified facility, Uthrive is built to scale both domestically and internationally.

Consumers are actively moving away from artificial, sugar-heavy drinks and under-dosed “wellness” beverages. Uthrive delivers real electrolyte levels, clean-label transparency and modern branding aligned with this shift.

We are building long-term partnerships - not chasing short-term trends.

Uthrive Hydration is a differentiated product in a growing category, backed by functional credibility, strong margins and scalable infrastructure.